About Us

The Industrial Revolution 4.0 (IR 4.0) heralds a series of social, political, cultural, and economic upheavals that will open out over this 21st century. We aim to provide an opportunity in bringing in the new approaches, technologies and horizons that will contribute to advancements in business management, economics, social science, humanities, engineering & technology, in the ensuing future. Building on the widespread availability of digital technologies, theories of social dynamics and environmental changes the IR 4.0 will be driven largely by the convergence of digital, biological, and physical innovations.

To arrive at best of breed solutions & services to the customers/users of products & services – it may be a good idea to imbibe the mix of old theories with the new theories. We aim at achieving the fusion of two Noble Prize winning theories: Theory of Decision Sciences by Prof. Herbert A Simon, recipient of Noble Prize in 1978 and Theory of Nudge by Prof. Richard H Thaler for his Theory of Nudge, recipient of Noble Prize in 2017.

We all understand that Digital transformation is one of the major challenges and opportunity for businesses. Even though the leaders are willing to apply digital transformation to the organization, the change agents may still need out-of-box fresh ideation and support to achieve this objective. In in modern day business the major need for these changes stem through therapid behavioural changes in the consumers that is quite ubiquitous. Though the first step towards global reach and maximisation of success potential has been already realised through the Digital Transformation as a first step to overcome some of these challenges. However, we may still need to look at a comprehensive strategy that may be well beyond just Digital transformation, Intelligent Automation/RPA and Cognitive Science based initiatives. We aim to address this “Overall Business Operations Management Transformation” – whereby we attempt to converge Digital, Physical & Social Transformations together for overall impact on the society through appropriate mix of technologies, processes and social values together with long-term vision of addressing societal issues/challenges and consumer behaviour.

The future of business is “OPEN”. This means the future of business world will be comprised of Open Ecosystem, Open Standards, Open Architecture, Open APIs, Open Culture etc. The approach will be to build a bridge from the past to the future with evolution by sweating the existing assets bridging to the future dynamics of business using cloud, agile, automation, security and analytics, thereby embrace “open” by consuming innovation at a pace/speed/efforts that they can endure & plan. Covid-19 has brought this pace towards “Future Forward” at scale by embracing the ecosystem to cater to Govt Guidelines, Industry Pain Points, Faster Access & Control, Improved Resolution Time and Better Security Measures. With Cloud Centric, Cloud First and Open platforms productivity can be enhanced enormously. Not all innovations can be created by just one entity and hence a co-operative & best of breed technologies available across the ecosystem can be harnessed to create specialised solutions/products/platforms or “as-a-service” offering both for internal & external consumption. All these can be driven by a comprehensive vision from the top and collaborative measures by the relevant stakeholders of Open Platforms, API and Cloud providers coupled with Fit-For-Purpose solutioning to best achieve the organisational objectives.

We offer comprehensive Overall Transformation Consultingand Implementation Services coupled with Business Process Transformations (with decision& social sciences, technological& manual interventions)to organisations in various industry domains to capitalise on the appropriate methodologies/technologies and help in providing the right solutions-services mix through applied research in multidisciplinary facets of science, technology and humanities domains.